Brazilian Patent and Trademark Office (BPTO) published its Strategic Plan for 2027–2036 on August 14, 2026. The document establishes the Institute’s long-term strategic direction and reflects the results of a collective, participatory strategy-building process.
The new framework sets out seven Strategic Objectives, aligned with BPTO’s mission, vision and values. The strategy will subsequently be translated into action plans for the Institute’s different areas, with medium-term targets and projects.
A decade-long strategic framework
The ten-year planning horizon establishes a long-term framework to guide BPTO’s institutional initiatives and priorities.
Key elements include:
- Planning period: 2027–2036
- Seven Strategic Objectives
- Collective and participatory development process
- Alignment with the Institute’s Mission, Vision and Values
- Implementation through Action Plans
- Definition of medium-term targets and projects
Connecting strategy and implementation
According to BPTO, the new framework adopts an integrated model, under which the strategic guidelines will be implemented through Action Plans developed by the Institute’s different areas.
This approach connects long-term strategic planning with medium-term implementation, translating institutional objectives into specific projects and targets.
The framework also fits within BPTO’s broader governance structure, which includes instruments such as the Action Plan, Monitoring Center, Multi-Year Plan and the National Intellectual Property Strategy.
Implications for Brazil’s intellectual property system
BPTO’s Strategic Plan provides a long-term framework for an institution that plays a central role in Brazil’s intellectual property system. The Institute is responsible for granting and registering several forms of industrial property rights, including patents, trademarks, industrial designs and geographical indications.
Against this backdrop, long-term institutional planning can provide direction for the development of processes, projects and targets related to the agency’s activities.
The document is also expected to serve as a reference for planning across BPTO’s different areas, connecting institutional objectives with implementation initiatives.
Next steps
The publication of the Strategic Plan marks the beginning of a new 2027–2036 planning cycle. Implementation will take place through the Action Plans developed by BPTO’s different areas, which will establish medium-term projects and targets.
