ABOUT US

The Tavares journey began in 1974 with the establishment of Tavares & Co. by Marcio Tavares, a renowned lawyer and industrial property agent. Evolving over the years, it transformed into Tavares Intellectual Property, expanding its operations to various legal fields. In 2016, under the continuous leadership of Marcio Tavares, the implementation of a Board of Directors marked the beginning of an innovation era characterized by the expansion of departments, the introduction of new services, and the welcome of exceptional talents.

Today, after half a century, Tavares IP stands out in Brazil, supported by the quality of its specialized services in intellectual property, ensuring a high level of technical and legal knowledge, successfully operating in Superior Courts.
Tavares IP’s approach is client-centered, offering customized solutions that meet the specific needs of each company, regardless of its size or industry.

Strategically located in the center of Rio de Janeiro, Tavares IP ensures quick and efficient access to the INPI and the main forums of the State and Federal Justice, which is crucial for the swift progression of judicial and administrative processes.

Comprised of highly qualified professionals and leaders in intellectual property knowledge, the Tavares IP team is prepared to advise in various legal areas, offering comprehensive technical and legal support.

These characteristics, combined, position Tavares IP as a strategic choice for foreign companies looking to protect their intellectual assets in Brazil, providing legal security and a competitive advantage in the market.

Located strategically in the heart of Rio de Janeiro, our headquarters facilitates immediate access to the State and Federal Justice forums, optimizing our procedural efficiency. Our team is composed of highly skilled experts in intellectual property, litigation, contracts, among other legal specialties. This expertise allows us to offer comprehensive legal support, consolidating our position as essential strategic partners in fostering innovation and knowledge.

Tavares introduces Marcas Express, an innovative digital platform designed to cater to entrepreneurs, micro and small businesses, religious and non-profit institutions, NGOs, and startups in the early stages of formalization. This exclusive service offers affordable trademark registration and intellectual property consultancy, which aims to simplify and demystify the brand protection process for small businesses in Brazil.

The goal of Marcas Express is to be a powerful tool that enables entrepreneurs from various sectors to protect their trademarks without facing the financial and technical barriers associated with the trademark registration process.

In addition to trademark registration, Marcas Express also excels in supporting inventors and startups, offering specialized guidance on regulatory and intellectual property issues. This holistic approach ensures a solid foundation for developing and protecting innovations, guaranteeing that entrepreneurs have the necessary support to navigate the Brazilian business environment successfully.

Tavares is committed to providing accessible services to civil society organizations that support children in economically and socially vulnerable situations. We have dedicated ourselves to Pro Bono partnerships, such as the one established with the Instituto Bola Pra Frente for over twenty years. This initiative paves the way for the education of young people from low-income communities.

Founded on June 29, 2000, by World Cup football champion Jorginho, Bola Pra Frente is a Civil Society Organization that, for more than twenty years, has made a difference in vulnerable communities through sports and culture, serving as catalysts for human development. Located in the Complexo do Muquiço, in the North Zone of Rio de Janeiro, the organization supports children, adolescents, young people, and their families through various projects ranging from sports and culture to professional qualification, environmental education, and access to higher education.

The institute serves 400 people across various programs, such as Cruzamento Perfeito, Bola Juventudes, and Bola Comunidade. It has recently inaugurated the Toque de Mestre Training Center, a space capable of accommodating up to 1,000 people for various activities.

In 2016, Tavares expanded its commitment to Pro Bono practice by creating a team dedicated to public interest issues. Our goal is to support institutions that protect childhood, strengthen civil society organizations, and promote inclusion, tolerance, and diversity, reaffirming our commitment to social transformation and support for the communities in which we operate.

At Tavares, we fervently support inclusion and diversity causes, values fundamental to creating a welcoming and productive work environment. We have manifested our commitment to these causes through actively promoting a diverse setting where we love each individual for their unique contributions.

Our focus on diversity and inclusion unfolds across six main pillars: Ethnicities, Seniors, Gender Equality, LGBTQI+, People with various disabilities, and Religious Tolerance. This multifaceted approach allows us to embrace diversity in all forms, creating a workplace where everyone feels welcome and respected.

Within this vision, Tavares stands out for its initiative to empower women in our team, who represent most of our professionals today. We are committed to offering equal opportunities for everyone to reach their maximum potential.

Furthermore, our office is a model of inclusion, with the active presence of members from the LGBTQIA+ community, professionals from various ethnic and racial backgrounds, seniors, and individuals with physical, intellectual, or sensory impairments. This diversity enriches our work environment, promoting a culture of mutual respect and continuous learning.
Our team includes three senior professionals, aged over 80, who work on a flexible schedule. They are a living example whose contribution to Tavares’ success knows no age, bringing a wealth of experience and wisdom that benefits the entire team.

Tavares also strives to promote inter-religious dialogue, creating safe spaces for discussions about faith and belief, thereby reinforcing our commitment to tolerance and respect for diverse beliefs.

We still have a long way to go on the journey towards full inclusion and equal opportunities for all. We are constantly learning and seeking ways to improve, committed to making Tavares an exemplar of how diversity and inclusion can enrich our work environment and society as a whole.

At Tavares, we are committed to promoting social responsibility through various initiatives. Our goal is to reinforce our team’s social engagement by investing in each individual’s personal and professional growth. In doing so, we focus our efforts on social challenges impacting our community and society.

We dedicatedly support organizations that facilitate access to education for children and young people from low-income communities. To assist these institutions, we offer pro bono legal support in intellectual property issues. Furthermore, we adopt inclusive hiring practices, seeking to balance our team in a way that reflects the diversity of our society. This balance includes promoting the rights of women, the elderly, people with disabilities, religious groups, members of the LGBTQIA+ community, and ethnic-racial groups.

Through these actions, Tavares demonstrates its commitment not only to the development of its employees but also to building a more just and equitable society.

Tavares is committed to the continuous development of its employees, offering a comprehensive professional development program. This program includes total funding for undergraduate, postgraduate, master’s, and doctoral courses at the country’s most prestigious higher education institutions. We extend this benefit to employees seeking to expand their knowledge and skills, aiming for constant career evolution.

Furthermore, recognizing the importance of fluency in foreign languages in the globalized job market, Tavares provides total funding for English language courses. This program aims to help employees interested in enhancing their proficiency in English, open doors to international opportunities, and strengthen their communication skills.

At Tavares, we understand that our employees’ personal and professional development intrinsically links to the success of our company. Therefore, we invest in their growth, providing the tools and resources necessary for them to excel and evolve constantly. A work environment that values and encourages continuous improvement benefits each individual and significantly contributes to our organization’s success.