Arquivos do Mês: May 2025

The 10th BRICS Ministerial Meeting on Culture, held in Brasília, established culture as a driver of sustainable development, innovation, and social inclusion. Brazil presented key proposals that now shape the bloc’s cultural agenda, including the creation of a BRICS platform for the creative Economy and international cooperation on artificial intelligence and copyright.

Brasília Declaration: culture as a development catalyst

The ministers signed the Brasília Declaration, setting commitments to strengthen culture as a strategic dimension of international policy and sustainable development. Brazil’s Minister of Culture, Margareth Menezes, emphasized the country’s active role in multilateral forums, including the G20, BRICS, and the upcoming COP30.

Artificial Intelligence and Copyright in focus

A central element of the Declaration is the intersection of culture, artificial intelligence, and intellectual property, including copyright. The document proposes creating a BRICS platform for the cultural and creative industries, focusing on standard methodologies to assess the contribution of culture to GDP and enhancing international cooperation on intellectual property in the digital age.

Creative Economy: a strategic sector for BRICS

Delegates highlighted the creative Economy as a driver of innovation and socioeconomic development. India’s Minister of Culture, Gajendra Singh Shekhawat, underscored the sector’s importance in generating income, promoting decent employment, and developing creative skills essential to the growth of emerging economies.

Strategic commitments: culture and sustainable development

The Declaration sets out four priority axes for BRICS cultural cooperation:

1. Creative Economy, AI, and Copyright: Focus on building an integrated platform and strengthening governance on intellectual rights.
2. Culture and Climate Change: commitment to safeguard cultural heritage from climate risks and integrate culture into the post-2030 agenda.
3. Restitution of Cultural Property: fostering cooperation on the return of cultural assets and enhancing heritage policies.
4. BRICS Festivals and Alliances: promoting cultural events, such as the BRICS Film Festival to be held in Brazil.

Brazil assumes cultural leadership in the Global South

Minister Margareth Menezes reaffirmed BRICS’ role as a pillar for cultural cooperation in the Global South, inspiring new models of collaboration and cultural justice. The Brazilian presidency, which began in January 2025, drives debates on global governance, health, climate change, and artificial intelligence.

BRICS Summit to be held in Brazil in July 2025

Brazil will host the BRICS Leaders’ Summit on July 6–7, 2025, at the Museum of Modern Art (MAM) in Rio de Janeiro. The summit’s theme will be: “Strengthening Global South Cooperation for More Inclusive and Sustainable Governance,” with leaders from all 11 BRICS nations participating.

Opportunities and challenges for intellectual property

The outcomes of the Ministerial Meeting underscore the importance of robust intellectual property policies within the creative industries and the artificial intelligence sector. For companies and organizations in the culture and technology sectors, following BRICS’ guidelines is essential.

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Brazil has consolidated its position as the leading innovator in Latin America, according to the 2024 Global Innovation Index (GII) by the World Intellectual Property Organization (WIPO). This leadership position places Brazil as a key market for foreign businesses in fintech, cybersecurity, artificial Intelligence, and intellectual property.

Fintech: Pix revolutionizes Brazil’s financial system

Brazil’s financial sector was transformed by Pix, the instant payment system developed by the Central Bank of Brazil. In 2024, Pix handled approximately BRL 26 trillion (USD 5 trillion), surpassing cash as the primary payment method. The Brazilian model is now inspiring similar systems across Latin America.

Cybersecurity: the largest market in Latin America

Brazil is currently the most significant cybersecurity market in Latin America, with projected revenues of USD 4.85 billion by 2027, according to Mordor Intelligence. The country ranks second globally in cyberattacks, driving investments in digital security and reinforcing its regional leadership.

Artificial Intelligence: regional hub for R&D

Brazil hosts 144 research centers dedicated to artificial Intelligence, according to the Center for Management and Strategic Studies (CGEE). This positions the country as a key AI hub in Latin America, increasing the need for robust intellectual property protection for technological innovations.

Brazilian society: receptive to innovation

High social acceptance of technology is a key driver for Brazil’s innovation environment. According to Kantar Ibope Media, 88% of Brazilians approve of technologies that simplify daily life — a rate above the global average, making the country a fertile ground for tech adoption.

Opportunities for foreign businesses

Brazil’s current landscape offers strategic opportunities for international companies looking to expand or protect their innovations. The combination of advanced infrastructure, public incentives, and a tech-friendly society makes Brazil a priority market in Latin America.

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Brazil and China have expanded their bilateral cooperation to include legal and technological initiatives. During an institutional mission to China in March 2025, key discussions focused on dispute resolution, arbitration, artificial intelligence in the judiciary, and intellectual property (IP) protection.

The “China-Brazil Legal Conference” in Shanghai brought together legal professionals and academic institutions to address the digital transformation of the legal system and the use of alternative dispute resolution mechanisms. Participants included representatives from Brazilian universities and Chinese institutions such as the Shanghai Law Society and East China University of Political Science and Law.

Institutional cooperation between judicial systems

In 2024, the Brazilian Supreme Federal Court and China’s Supreme People’s Court signed a cooperation agreement focused on implementing AI in the judiciary to improve efficiency and transparency. China currently operates digital courts, online mediation platforms, and automated legal analysis systems.

Brazil’s legal technology sector has grown steadily. According to the Distrito Lawtech Report 2024, over 300 lawtech startups in the country offer solutions such as automation, predictive analytics, and online mediation.

Intellectual property and legal predictability

Intellectual property is a key component of this bilateral agenda. Brazil signed the Singapore Convention on Mediation, which is currently under legislative review. Ratifying the treaty would enable the enforcement of mediated agreements across signatory countries, enhancing legal certainty for foreign entities conducting business in Brazil.

Brazil also maintains arbitration centers that are aligned with international standards, and mediation is increasingly used as a complementary mechanism in cross-border contract resolution.

Legal education and international collaboration

The mission also highlighted the participation of Brazilian universities in international moot court competitions such as the East Vis Moot in Hong Kong, focused on commercial arbitration. This engagement contributes to the training of legal professionals equipped for international practice.

Tavares IP closely follows developments in Brazil-China legal cooperation to assist foreign clients with IP protection strategies in Brazil.